SME Guide By Helen Monaghan
Thirty years ago, it required a lot of resources and skills to start a business.
Nowadays, anyone who has access to a laptop and an internet connection can start a business. Skilled services still have a high barrier but, with the ease of which a business can open (and close), the market is flooded.
New businesses are popping up every minute and technology is replacing many services. Add this to the rising costs for your customers and you soon find yourself in a very competitive world just to survive!
It’s this daily fight that exhausts many businesses, which is why many business owners give up and take early retirement if they can – or they close and lie low for a bit and, once refreshed, come back having pivoted.
But what if there was another way?